IPTV Outlook 2008: IPTV vs. WebTV
Managed Networks vs. Open Internet Approaches

Tuesday, 5th and Wednesday, 6th of June 2007,
Munich, Germany, At the Goethe Institut (Location)

  Sponsors:     
 


Preliminary programme is subject to change.

Media Partners:

Broadband TV News
BVDW
C21 Media
informitv
INFOSAT
MBDAILY.de

MEDIEN BULLETIN
New Television Insider
tvover.net
VPRT

Conference Day 1 –June 5th
Chaired by Scott Gronmark (Zype, UK) and Sebastian Becker ([tbb\*] thebrainbehind, Germany).

Block 1: The challenge for content owners: Reach and Revenues

Site opening, Registration 09:00  
Opening Remarks 09:45 Anja Arnold (General Manager, [tbb\*] thebrainbehind, Germany)
Introduction 10:00 Sebastian Becker (Managing Partner, [tbb\*] thebrainbehind, Germany)
Keynote 10:30 Sefy Ariely (VP Sales and Marketing, Orca Interactive, Israel)
Coffee and Networking Break 11:00  
Panel Discussion 11:30 Which Broadband Video platform strategy works best for a content owner?
Chaired by Scott Gronmark  
Peter Yves Ruland (Engagement Manager EMEA, MicrosoftTV, Germany)
Stefan Jenzowsky (Partner, Tromsdorff + Drüner, Germany)
Jonathan Sykes (MD, Content Strategy, Tiscali, UK)
Dr. Marc Mangold (Head of Corporate Development, Hubert Burda Media, Germany)
Lunch Break 12:30  

Block 2: The Platform Experience

Keynote 13:45 Andrew Michael Baron (Founder, Rocketboom.com, USA )
Case Studies 14:15 IPTV - Manfred Moormann (Head of TV & New Media, Telekom Austria, Austria)
    14:35 IPTV - Marc Schwarze (Senior Manager Business Affairs and Head of IPTV/T-Home Speed 2.0, T-Online, Germany)
  14:55 webTV - Iolo Jones (Founder, Narrowstep, UK)
  15:15 webTV - Tatu Lehmuskallio (Head of Sports, MTV3, Finland)
  15:35 webTV - Frank Didszuleit (Founder, myTV, Germany)
Coffee and Networking Break 16:00  
Panel Discussion 16:30 Advantages and disadvantages of both solutions

Chaired by Uwe Schnepf
(Head of iTV Chapter, German Association of the digital Economy, bvdw, Germany)

  Ingo Lalla (Country Manager DACH, Entriq, Germany)
Samina Husain (Nokia Siemens Networks, Germany)
Manfred Moormann (Head of TV & New Media, Telekom Austria, Austria)
Peter Kerckhoff (Head of Content Sourcing, Deutsche Telekom / T-Online, Germany)
Iolo Jones (Founder, Narrowstep Inc, UK)
Tatu Lehmuskallio (Head of Sports, MTV3, Finland)
Closing Keynote 17:30 Pierre Hunter (Director Market Development IPTV, Irdeto, Netherlands)
Evening Event Get-together 20:30  
Conference Day 2 –June 6th
Chaired by Scott Gronmark (Zype, UK) and Sebastian Becker ([tbb\*] thebrainbehind, Germany).

Block 1: How to market it?

Opening Keynote 9:00 Kathy Johnson (Founder, Consort Partners Limited, USA)
Panel Discussion 9:20 Niche or mass audience: how to address both?
Chaired by Sebastian Becker   Paula Byrne (Managing Director, Pushbutton, UK)
Dr. Andreas Schweinbenz (Founder, Webzooms AG; CEO, Netviewer GmbH, Germany)
Carsten Schmidt (Chief Sports & New Business Officer, Premiere, Germany)
Dr. Kathrin Brunner (Managing Director, In2Movies, Germany)
Coffee and Networking Break 10:20  

Block 2: How to build it?

Keynote 10:45 Heinrich E. Haase (EMEA Director, Sales DACH, SeaChange International, Germany)
Panel Discussion 11:15 The technological aspects: STB or no STB?

Chaired by William Cooper (Founder and principal consultant, InformITV, UK)

 
Dr. Alwin Mahler (VP Corporate Affairs & Business Development, Telefonica D, Germany)
Huw Price-Stephens (Director Marketing & Strategic Business Development, Amino, UK)
Jan Schöllhammer (Product Management, AVM, Germany)
Marcus Hochhaus (Head of New Media & Business Development, Plazamedia, Germany)
Sven Slazenger (Founder, Interlake, Germany)
Review Session 12:10 IPTV Global Marketing Review Session
Justin Hewelt (PayMedia, UK)
Lunch Break 12:45  

Block 3: How to monetize it?

Keynote 13:40 Olivier Heckman (CEO & Founder, Kewego S.A., France)
Panel Discussion 14:00 Where's the efficiency? Advertisers in search for a committed audience
Chaired by Scott Gronmark  
Nate Elliot (Senior Analyst, Jupiter Research, UK/Germany)
Andrew Wilding (European MD, Vividas, UK)
Olivier Heckman (CEO & Founder, Kewego S.A., France)
Closing Panel Discussion 14:50 Where's the money? And how is the performance of IPTV so far?
Chaired by Nikolas Samios (Founder, moreTV, Germany)   How to ensure Return on Investment – and how is IPTV and Broadband Video performing?
Jörg Überla (General Partner, Wellington Partners, Germany)
DI Ewald Weizenbauer (Venture Partner, Gloabl Equity Partners, Austria)
Kathy Johnson (Founder, Consort Partners Limited, USA)
End of conference 15:45 Beer Garden Get-Together

 

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